• Campaigns – A water conservation or shortage response campaign messages will be promoted to influence public attitudes toward water use. • Media – Extensive use of media will be employed and coordinated with other agencies. This includes public service messages and use of social media. The messaging and level of response will be correlated with the need for demand reductions. • Customer Service – Customers will be encouraged to work collaboratively to save water and to call IRWD’s water use efficiency experts for assistance in finding water leaks or providing ways to use water more efficiently. IRWD’s Customer Service Department can assist in identifying wasteful activities within the IRWD service area. IRWD staff will contact the customer associated with the property and offer on-site assistance and recommendations to address the problem. • Webinars, Workshops and Tours – IRWD already offers online and in-person workshops and tours to its customers a part of an ongoing outreach effort. During a drought, IRWD will hold such events targeted toward helping customers reduce outdoor water use and be more efficient. These workshops will be held in the service area to reach an increased number of customers. A self-guided garden with plant identifications is available to assist customers in identifying drought friendly landscapes. • Targeting Over-Allocation Customers – IRWD will increase ongoing outreach efforts to target wasteful tier customers more aggressively. Customers in the wasteful tier are notified through a variety of methods including mail, email, telephone, and door hangers. IRWD will continue to offer on-site assistance and audits to customers to help identify the source of wasteful tier use and to provide recommendations for reducing water use. • Community Events – IRWD will hold community events that feature presentations, workshops, discussions, and hands-on learning opportunities. These events will be coordinated, as appropriate, with the cities within the service area and with the County of Orange.
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IRWD – 2025 Water Shortage Contingency Plan
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